IEM students won prizes on International Eurasian Youth Economic Forum

IEM TSU students team took part in the activities of the International Eurasian Youth Economic Forum “Russia-Eurasia-World. Integration-Development-Prospects” and won the second and the third places.

The Forum united more than 17000 people from 114 countries. There were pupils, students, junior researchers, management of leading universities of Russia and CIS. The participants of the plenary session were greeted by the rector of Ural State University of Economics Yakov Silin: “The Forum gives the unique opportunity to the scientists, experts, specialists, businessmen and government officials to discuss possibilities of integration.”
The projects of IEM students were presented on international academic competitions of scientific and applied works “Progressive Technologies of Industrial management” and “Innovative Eurasia”. IEM students were among the winners. Nikita Agafonov won the second place, Pavel Levkin and Vasiliy Polikov won the bronze medal, Egor Demchenko occupied the fifth position.

Also within the framework of the “Entrepreneurship and Engineering Congress” during the Forum the public lecture “Evolution of Market Management of an Enterprise” was carried out by IEM Professor Inna Krakovetskaya. During the lecture theoretical and practical concepts of the marketing and management were considered. The emphasis was put on a conceptually new management model named Marketing 5.0. This is a management model of sustainable development directed to development of a stable society supported by clever technologies. It consists of three aspects: economical which includes usage of innovative technologies facilitating efficient consuming; ecological aspect which supports especial consumption culture and social aspect directed to ethically based decisions for marketing interactions. Also the professor presented practical cases of companies implementing the concept of sustainable development marketing. Among those are Sibirskiy Kedr eco-factory, Hevel - Group, X5 Group. There was a vivid response by the audience.

We have taken part in the Forum activities since 2020. Each year the audience is growing along with the geography of the participants expansion. Nowadays the Forum is one of the largest events held in Russia. I would like to thank the hosts, such events are very important for the young people. This year our students once again performed successfully and honorably represented IEM TSU, IEM professor Inna Krakovetskaya says.

The IEM TSU team academic advisor Natalia Redchikova also mentions: “Each time I am impressed by the sheer scale of the Forum. There were 50 competitions, 6 congresses, public lectures. To participate one had to go through several stages: prepare a project of 40 pages with abstracts, pass the expertise and only after that go to finals and present the results of the projects in Ural State University of Economics. We are very grateful to the management of IEM, TSU and the Center of Academic Mobility for the support!”