- Management Concept and Management Functions: General Characteristics
- The Concept and Principles of Organizational Structuring. The Main Types of Organizational Structure.
- Modern Management Concepts and Systems.
- Organization as a Socioeconomic System: the Common Characteristic.
- Modern Models of Management.
- Strategic Management System in the Organization and the Strategic Management Stages.
- The SWOT-analysis, Threats & Opportunities Matrix for Environmental Analysis in Strategic Management.
- Process, System and Situational Approaches in Management.
- Strategy Formulation: Steps and the Choice of strategy.
- Power and Influence in the Organization. Leadership in the Organization.
- The Profit Generation and Analysis.
- Employee Evaluation: Goals, Objectives, Forms and Methods.
- Target Markets and Market Segmentation. Market Coverage Strategies.
- Marketing Information System. Types of Marketing Research.
- Management Effectiveness: Factors, Evaluation, Trends.
- Types of business strategies: essence, types, applications
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